Subspire Co., Ltd., the provider of U-KOMI, has launched a service featuring the world’s first feature that allows users to submit reviews directly from email
U-KOMI has developed and launched a service featuring a world-first capability to collect customer reviews directly within emails through the implementation of dynamic email, a next-generation email format.
This is expected to improve review acquisition rates for companies—such as service providers and e-commerce/online retailers—that collect reviews on their own websites, while also enabling the development of new services, service improvements, and enhanced sales promotion through the increased volume of customer reviews.
The video above demonstrates the actual process of submitting a review directly within an email.
<Expected Benefits of Collecting Reviews Directly Within Emails>
- Review requests that do not burden users
- Sales promotion benefits driven by increased review volume and collection rates
■What is the UGC Review Marketing Tool U-KOMI?
Customer feedback is a key element in marketing.
U-KOMI is a tool that acquires an average of about 10% of reviews via email, achieving an acquisition rate approximately eight times higher than that of typical review collection tools.
By setting custom questions, you can now gather the specific feedback you need from users regarding your own services.
Additionally, users can ask questions about specific products directly on the site, and by answering these questions, you can easily generate Q&A content.
■Background on Developing the Feature to Collect Reviews via Email
Gathering customer feedback is a crucial factor in corporate marketing activities.
With existing review marketing tools, customers often had to log in to the relevant website to write a review, and the process of providing product feedback required significant effort and was cumbersome.
As a result, the review collection rate from emails was around 1%, and the reality was that businesses had to spend marketing costs, such as offering points, to gather reviews.
By implementing this in-email review submission feature, we have further increased the customer review collection rate, making it possible to gather reviews easily.
■ About Subspire Co., Ltd.
Subspire Co., Ltd. specializes in web technology and system development from a global perspective. We have localized and developed solutions that are standard overseas but previously unavailable in Japan, bringing them to the Japanese market.
In today’s increasingly digital world, we plan to continue developing and providing unique review marketing tools.
=Company Overview=
Company Name: Subspire Inc.
Address: 19-3 Amino, Amino-cho, Kyotango City, Kyoto
Prefecture 629-3101 Representative
: Riley John Churchill Established: December
2013 URL: https://subspire.co.jp/
Business Activities: System development, open-source customization, web marketing, web design, programming, website operation (English support available)
<Contact Us>
U-KOMI:
https://u-komi.com/担当者: U-KOMI Division, Abe
Email: abe@u-komi.com